MKT 373

ACCT 553 DeVryBIAM 500 DeVryCIS 500 STRCIS 558 STRENG 105 GCUFIN 390 DeVryFIN 504 GCUHCA 545 GCUHCA 699 GCUHLT 306 GCUHLT 362 GCUHLT 555 GCUHLT 610 GCUHLT 665 GCUHOSP 594 DeVryHRM 600 DeVryMAT 144 GCUMGMT 600MGT 599 STRMGT 655 GCUMKT 373 GCUPSY 362 GCUPSY 565 GCUPSY 575 GCUPSY 665 GCUSOC 102 GCUSOC 320 GCUSOC 372 GCUSOC 412 GCUNSG 6440 SUHIM 515 GCUNSG 4029 SUHIM 615 GCUNSG 3029 SUNSG 4055 SUNSG 6630 SUNSG 6005 SUCRMJ 310PSY 510 GCUCRMJ 300 DevryCRMJ 425SPD 200 GCU, HLT 490 GCU ,ECH 340 GCU , ECH 440 GCU , ECH 355 GCU ,ECH 350 GCU ,LDR 461 GCU ,ECH 425 GCU ,REL 212 STR ,SCI 115 STR ,CIS 505 STR ,JUS 652 GCUMGT 640 GCUCIS 527 STRSOC 436 GCU,ACC 502 GCU, FIN 504 GCU ,MATH 260 DeVry ,ETHC 445 DeVry ,ECET 220 DeVry , CARD 405 DeVry, NETW 203 DeVry, NETW 205 DeVry, ECET 365 DeVry ,MATH 270 DeVry ,PHYS 310 DeVry, BIB 106 GCU ,CIS 512 STR ,SYM 506 GCU ,ECN 601 GCU  ,BIAM 570 DeVryPSY 402 GCU , SOC 480 GCU , HUM 112 STR , PHI 210 STR,  ACC 667 GCU,  ACC 622 GCU,  ACC 623 GCU,  ENTR 510 DeVry, DNP 840 GCU , BIO 550 GCU , HRM 420 DeVry , ACC 690 GCU  , HCA 807 GCU , ACC 650 GCU , REET 420 DeVry , MIS 605 GCU , ECET 350 DeVry , ENTR 530 DeVry , PSY 102 GCU , MIS 600 GCU , TCH 539 GCU , SPD 300 GCU , HCA 812 GCU , TCH 520 GCU , MGT 410 GCU , MIS 610 GCU , MGT 660 GCU , MGT 420 GCU

BUS 402 Small Business Management Full Course Strayer

BUS 402 All Weeks Discussions Strayer

BUS 402 Week 1 Discussion 1

Entrepreneurs
Please respond to the following:

  • Inc. magazine claims, “Entrepreneurship is more mundane than it is sometimes portrayed . . . you don’t need to be a person of mythical proportions to be very, very successful in building a company.” Discuss whether you agree or disagree with this statement and why.
  • Analyze the characteristics of a successful entrepreneur and determine if you have what it takes to start your own business. Provide specific examples to support your response.

BUS 402 Week 1 Discussion 2

Strategic Management
Please respond to the following:

  • Analyze the steps involved in developing a strategic plan for a company and determine which step is the most difficult to get right. Explain your rationale.
  • From the e-Activity, determine how you would leverage the support provided by the U.S. Small Business Administration in planning and starting your own business. Provide specific examples to support your response.

BUS 402 Week 2 Discussion 1

Choosing a Form of Ownership
Please respond to the following:

  • From the e-Activity, describe the most appropriate form of ownership for your new franchise based on your current financial situation. Provide specific examples to support your response.
  • Assume the form of your new business will be a partnership (if you have not already done so). Discuss the types of conflicts that may arise and how you could prevent them from arising in the first place.

BUS 402 Week 2 Discussion 2

Franchising and the Entrepreneur
Please respond to the following:

  • Based on the case study (“Firehouse Subs”), determine which of the three options executives are considering would be most beneficial to a single franchise owner. Explain your rationale.
  • From the e-Activity, discuss the advantages and disadvantages of being a franchisee of the franchise you selected. Provide specific examples to support your response.

BUS 402 Week 3 Discussion 1

Buying an Existing Business
Please respond to the following:

  • From the e-Activity, discuss the best possible method for determining the value of the business you selected. Explain your rationale.
  • Create a strategy for negotiating the purchase of the business you selected in the e-Activity.

BUS 402 Week 3 Discussion 2

Feasibility Analyses and Business Plans
Please respond to the following:

  • Develop an idea for a new business and conduct a feasibility analysis. Please be as creative as you like in the development of your idea (but as careful as you can be in your analysis of that idea).
  • Analyze the steps involved in crafting a wining business plan and make at least one recommendation for improving the process. Explain your rationale for making the recommendation you did.

BUS 402 Week 4 Discussion 1

Creating a Solid Financial Plan
Please respond to the following:

  • Discuss the best way to leverage a breakeven analysis when defining a business strategy.
  • Analyze the 12 financial ratios mentioned in the textbook and determine which is the most useful to the greatest number of small businesses. Explain your rationale.

BUS 402 Week 4 Discussion 2

Managing Cash Flow
Please respond to the following:

  • Analyze the steps involved in preparing a cash budget and determine which steps presents the greatest number of obstacles to the greatest number of small businesses. Explain your rationale.
  • Analyze the steps involved in avoiding a cash crunch and make at least one additional recommendation for doing so. Provide specific examples to support your response.

BUS 402 Week 5 Discussion 1

Guerrilla Marketing
Please respond to the following:

  • From the first e-Activity, discuss the key elements that made the guerrilla marketing so successful. Explain your rationale.
  • Discuss possible best practices from the guerrilla marketing campaign that different types of small businesses could leverage. Provide specific examples to support your response.

BUS 402 Week 5 Discussion 2

Advertising and Promotion
Please respond to the following:

  • From the second e-Activity, determine the best possible way to leverage Facebook, Twitter, and other social networking sites to advertize and promote the small business of your choice. Explain your rationale.
  • Select a small business with which you are familiar and then determine the best way for that business to stretch its advertising budget. Provide specific examples to support your response.

BUS 402 Week 6 Discussion 1

Pricing and Globalization Strategies
Please respond to the following:

  • From the e-Activity, discuss the best possible pricing strategy based on whether the company you selected is a retailer, manufacturer, or service firm. Explain your rationale.
  • Discuss the best possible way the company you selected could expand its market globally.

BUS 402 Week 6 Discussion 2

Globalization and Sources of Equity Financing
Please respond to the following:

  • From the e-Activity, discuss how the company you selected might benefit from selling new customers on e-Bay (as opposed to building and maintaining its own Website).
  • Referring to the same company, determine the best source of equity capital available to the company you selected. Explain your rationale.

BUS 402 Week 7 Discussion 1

Sources of Debt Financing
Please respond to the following:

  • Briefly describe a small business you could envision yourself owning and discuss the most appropriate source of debt capital for that business. Explain your rationale.
  • From the e-Activity, discuss how you could best use an SBA loan to get your business running or expanding. Provide specific examples to support your response.

BUS 402 Week 7 Discussion 2

Location, Layout, and Physical Facilities
Please respond to the following:

  • Using the same small business you described in the first discussion, determine the best possible location for your business within driving distance of where you now live. Explain your rationale.
  • Discuss the layout and design configuration of a building you would like to use to house your business, including how you would comply with the Americans with Disabilities Act.

BUS 402 Week 8 Discussion 1

Supply Chain Management
Please respond to the following:

  • From the e-Activity, determine which best practices can be applied to the greatest number of small businesses. Explain your rationale.
  • Analyze the principles of Total Quality Management (TQM) and Six Sigma in regard to quality control of a product or service, and make at least one recommendation for improvement. Explain your rationale.

BUS 402 Week 8 Discussion 2

Managing Inventory

  • Describe a retail business with which you are familiar and determine the most suitable means of inventory control. Provide specific examples to support your response.
  • For the same business, discuss what innovative steps you could take to deter employee theft and/or shoplifting.

BUS 402 Week 9 Discussion 1

Fikes Products
Please respond to the following:

  • From the case study, discuss possible new options for finding quality employees other than those considered in the case study.
  • From the case study, discuss how Mark Sims could better motivate the employees he already has to become more productive and dedicated. Provide specific examples to support your response.

BUS 402 Week 9 Discussion 2

Management Succession and Risk Management Strategies
Please respond to the following:

  • Assume you are the owner of a small business with which you are familiar. Outline the basics of a management succession plan for passing the business on to the individual of your choice.
  • Referring to the same small business, determine the most appropriate way for that business to minimize its exposure to risk. Explain your rationale.

BUS 402 Week 10 Discussion 1

Ethics and Social Responsibility
Please respond to the following:

  • Select a small business with which you are familiar and develop a plan of action for encouraging ethical behavior. Provide specific examples to support your response.
  • Analyze a business’s responsibilities to the environment, employees, customers, investors, and the community, and determine which is the most important. Explain your rationale.

BUS 402 Week 10 Discussion 2

The Legal Environment
Please respond to the following:

  • Select a small business with which you are familiar and discuss the most likely forms of business law it would need to be concerned about. Provide specific examples to support your response.
  • Referring to the same company, discuss the most likely government regulations that would directly impact day-to-day operations. Provide specific examples to support your response.

BUS 402 Week 11 Discussion 1

Summation
Please respond to the following:

  • Reflecting back on everything you have learned in this course, discuss the single most important lesson any entrepreneur should apply in order to be successful. Explain your rationale.
  • Summarize the lessons learned in this course in 140 characters or less (something you could post on Twitter).

BUS 402 Week 11 Discussion 2

My Dream Business
Please respond to the following:

  • Discuss the most innovative idea you can dream up for a new business. Explain why you think it would be successful.
  • Discuss the major challenges you would face in running such a business and how you would expect to overcome them. Provide specific examples to support your response.

BUS 402 All Weeks Assignments Strayer

BUS 402 Week 4 Assignment 1: To Build or Buy
Due Week 4 and worth 240 points

Select a small business that you visit often (e.g., coffee shop, bookstore, sporting goods store, etc.). Write a 6-8 page paper in which you:

  1. Craft a brief (1-2 pages) strategy for a business concept that would directly compete with the small business you selected. Explain the rationale for the strategy in detail.
  2. Determine if it would make more sense to open the new business you describe or to purchase the existing business you selected. Explain your reasoning.
  3. Discuss the most appropriate form of ownership for your new business (assuming your current financial situation).
  4. Outline a business plan for your business. Visit http://www.sba.gov for tools and templates.
  5. Include at least two (2) references outside the textbook.

Your assignment must follow these formatting requirements:

  • Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.
  • Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.

The specific course learning outcomes associated with this assignment are:

  • Analyze the nature of entrepreneurship, business ethics, and social responsibility in managing a successful small business.
  • Analyze a business strategy and supporting business plan for a small business concept
  • Describe and analyze the necessary activities and key decisions to start a small business.
  • Use technology and information resources to research issues in small business management.
  • Write clearly and concisely about small business management using proper writing mechanics.

Grading for this assignment will be based on answer quality, logic/organization of the paper, and language and writing skills.

BUS 402 Week 8 Assignment 2: Expanding Your Business
Due Week 8 and worth 240 points

Referring to the same business you either started or purchased in the first assignment, write a 6-8 page paper in which you:

  1. Outline a financial plan for your small business.
  2. Develop a guerrilla marketing strategy for your small business.
  3. Discuss the most appropriate location for a second store (an actual street address). Explain your reasoning.
  4. Outline a plan for securing sources of debt financing for your second store.
  5. Include at least two (2) references outside the textbook.

Your assignment must follow these formatting requirements:

  • Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; references must follow APA or school-specific format. Check with your professor for any additional instructions.
  • Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required page length.

The specific course learning outcomes associated with this assignment are:

  • Describe and analyze the necessary activities and key decisions to start a small business.
  • Analyze the key financial management considerations in operating a small business.
  • Develop a guerrilla marketing strategy for a small business.
  • Analyze the role of pricing, credit, and equity financing in defining a business strategy.
  • Use technology and information resources to research issues in small business management.
  • Write clearly and concisely about small business management using proper writing mechanics.

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