Operation Management for Malaysia Airline System

INTRODUCTION
The poor performance trends which happened in the operation of Malaysia Airline System Berhad (MAS) since year 2011 had enforced the necessity for their management to engage the external expertise to conduct a study by critically review their current operational strategies which applied. Moreover, consultants been requested to examine the gaps which had discrepant their operation’s framework with current market’s expectation in order for their implementation of future improvement policies which will enhance operation effectiveness. The analysis consist of an introduction of MAS as the beginning of the report , follow by recognizing MAS current framework which applied, further with identifying both internal and external customers of MAS, analyzing their competitive advantages, verifying gaps which happened and finally summed up and providing together with logical recommendations. 1.1 BACKGOUND OF MAS
MAS as one of the company governed by

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